Paytm PLA Help Centre
  • Introduction
  • Campaign Creation
    • What is a Campaign?
    • Creating a campaign
    • Selecting products to advertise
    • Setting CPC Bid/ROI Target
  • PLA Wallet
    • What is a PLA wallet?
    • Using PLA Wallet
  • PLA Dashboard
    • Quick PLA-Dashboard tour
    • Funnel Metrics
    • Performance Trend
    • Program Contribution
    • Your Campaigns
      • Budget Setting
      • Product Exclusion
      • Bid Settings
      • Performance
    • Catalog Performance
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  • Performance Trend

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  1. PLA Dashboard
  2. Your Campaigns

Performance

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Last updated 5 years ago

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The Performance Drawer gives you detailed performance data of your campaigns. There are two parts to this space:

Performance Trend

It's the same graphical tool present on the Home Page of your Dashboard, that you can use to compare any two funnel metrics data for the selected time period.

To generate a graph,

  1. Choose the Funnel Metric(s) for which you want to generate the data (up to two at a time).

2. Select the time range from the date widget present at the top right of the Dashboard.

3. Graphs will be generated for the selected metrics and time range. You can hover over the graph to view the details for a particular date.

Choose the Funnel Metric(s) for which you want to generate the graph
Viewing details for a particular date by hovering above the graph